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Tunisia’s digital trade roadmap: what the data says and what needs to change

Tunisia's digital trade roadmap: what the data says and what needs to change

Representing the Ministry of Commerce, Mourad Ben Hassine, CEO of CEPEX, speaks with editor Deepesh Patel at the digitalisation of trade finance conference in Tunis. He discusses Tunisia’s 6,000 exporting companies, progress on digital reform, and why governance and acceleration are now the critical missing ingredients.